by Sylvia Browder | Apr 14, 2016 | Business strategies, Entrepreneurship, Featured, Marketing strategy, Strategic plan
You’ve tried it all… from printed flyers, locally distributed business cards, mailer campaigns, to multiple social-media posts to followers, but you’re still not getting the leads needed to move your business forward. We all know that generating sales leads is...
by RachelleW | Mar 28, 2016 | Entrepreneurship, Featured, Marketing & PR, Marketing strategy, Startup
The economic landscape has changed drastically since 2008. The dark recession may have lost its bite, but the scars are still seen on the economy, especially with small businesses. Customers are slowly opening up their wallets, but it is very clear that their...
by Sylvia Browder | Oct 28, 2015 | Business Growth, Business strategies, Entrepreneurship, Featured, Management, Marketing strategy, Strategic plan
As the investigation of Volkswagen’s emissions test cheating widens, the scandal has begun to look like a case of groupthink. Even more vehicles than previously acknowledged may have had engines with test-defeating software installed, the New York Times...
by Sylvia Browder | Sep 20, 2015 | Entrepreneurship, Featured, Marketing strategy, Small business, Social Media, Technology
Does your company use Twitter as a marketing tool? Even if you are not an active Twitter user, chances are that many of your potential and current clients are subscribers. In discussing the importance of incorporating social media into your marketing plan, I’ve...
by Sylvia Browder | Sep 18, 2015 | Business Growth, Business planning, Business strategies, Entrepreneurship, Marketing strategy
Source: WhoIsHostingThis.com Share This: Sylvia BrowderSylvia Browder is CEO of Specialty Home Services LLC, a Home Improvement Company; a Small Business Consultant at Browder Consulting Group, a startup consultancy firm to help women with startup assistance,...
by Sylvia Browder | Sep 4, 2015 | Business Growth, Business strategies, Entrepreneurship, Featured, Marketing & PR, Marketing strategy
You click ads online because you love the image or you buy a dress because of how it is pictured on the lady in the display — visuals make a difference in marketing. As a small business the success of your website depends on how accessible and click worthy your images...