by Sylvia Browder | Nov 14, 2011 | Branding, Business Growth, business leaders, Business planning, Business strategies, Entrepreneurship, Featured, Goal setting, Leadership, Management, Marketing & PR, Small business, Social Media, Women in Business
A client recently asked me ‘how would she know when she was finally successful.’ I explained that success means different things to each of us. To achieve success, you must define what it signifies. Success is a journey! As we sail through life, we encounter many...
by Sylvia Browder | Oct 31, 2011 | Branding, Business Growth, Business strategies, Customer service, Entrepreneurship, Leadership, Marketing & PR, Marketing strategy, Small business, Social Media, Technology, Web 2.0, Women in Business
If you are a woman in business, you need to incorporate online videos into your social media marketing strategy. By doing so, increases brand awareness and creates viewer action leading to more inquiries and sales. In fact, according to Online Video Marketing...
by Sylvia Browder | Aug 23, 2011 | Branding, Business strategies, Customer service, Entrepreneurship, Featured, Management, Small business, Social Media, Technology
Recently, a friend told me about a negative incident she had while dining at a large restaurant chain. Her waitress was very rude and inattentive. By the time her meal arrived, her colleague had finished eating. The last straw was realizing her steak was prepared...
by Guest Blogger | May 16, 2011 | Branding, Business strategies, Entrepreneurship
Image is a vital factor in any business branding effort. Color is part of the process of building an image. If you might notice, several top businesses are recognized by their distinct colors. Therefore, you need to realize the potential impact that carefully choosing...