by Guest Blogger | Jul 30, 2012 | Business Growth, Entrepreneurship, Featured, Marketing & PR, Marketing strategy, Small business, Social Media, Technology, Uncategorized, Web 2.0, Women in Business
The Internet marketing community is pretty divided on the issue of whether Twitter is a great new way to promote your website or the latest ‘shiny object’ waste of time. The anti-Twitter folks say it’s the least effective traffic strategy they...
by Guest Blogger | Mar 19, 2012 | Business Growth, Entrepreneurship, Featured, Management, Marketing & PR, Marketing strategy, Small business
You’re probably familiar with the acronym WIIFM (what’s in it for me). As a business owner it’s one of the most important acronyms for you to be familiar with. Because, although you undoubtedly created your business out of passion, your business...
by Sylvia Browder | Mar 7, 2012 | Branding, Business Growth, Business strategies, Customer service, Entrepreneurship, Featured, Marketing & PR, Marketing strategy, Small business, Women in Business
Are you the CEO that you always envisioned? Is your company thriving with an overflow of potential leads? Do you have a tried and true method to selling yourself; your product or services; and the idea that TODAY is the best time for people to make the purchase? If...
by Guest Blogger | Mar 5, 2012 | Business Growth, business leaders, Business planning, Business strategies, Entrepreneurship, Featured, Marketing & PR, Marketing strategy, Small business, Women in Business
Every information marketer must consider adding a high-end coaching program to his or her product line. This is not just because ebooks and CD series are not enough to maximize your earnings but also because it’s a great way to address the changing needs of your...
by Sylvia Browder | Jan 24, 2012 | Business Growth, business leaders, Business strategies, Customer service, Entrepreneurship, Featured, Marketing & PR, Marketing strategy, Small business, Social Media, Technology, Women in Business
As women in business, we know all too well that new customers don’t just fall into our laps; we must create a stellar plan for them to land there. Simply, the art of marketing is paramount to your overall success. So what does it take? Here are the 3 L’s to ensure...
by Sylvia Browder | Dec 28, 2011 | Branding, Business Growth, Business planning, Business strategies, Entrepreneurship, Marketing & PR, Marketing strategy, Small business, Social Media, Strategic plan
The New Year offers a clean slate and a time to reflect on the changes you want or need to enhance your business. Take some time to look at the successes and failures of your life over the past year. Have you considered what changes you want to implement for 2012?...