Sylvia: Hi Oriel. I am thrilled to talk to you. Congratulations on being selected as NAWR’s “10 Most Intriguing Women on the Rise. Tell me about yourself and your business?
Oriel: Thank you. My name is Oriel Ross and I am a native of New York City. I am fondly known my many as O. Ross – The Small Business Engine! I am a successful businesswoman, entrepreneur, radio host, and professional speaker. As the Visionary Founder and Director of O. Ross Enterprises, Inc., my consultancy firm is built on the premise of unique branding concepts and profit-driven business strategies.
My signature services include Conceptual Consulting, Strategic Business Development, Business & Marketing Plans, and Professional Writing requests. I help present day and aspiring entrepreneurs realize their ideas have value and how to make it happen!
When taking a breather, I enjoy reading, traveling and volunteer work. I am a member of several organizations and holds leadership positions with community based organizations aligned with my passions.
A strong proponent of sharing information and strong networks, I routinely blog for several outlets and share my business experiences and perspective.
Sylvia: Success is…
Oriel: Success is taking authority to define success on your own. It’s going to look differently for all of us. Personalize your business, your goals, and your results.
Sylvia: How do you give back to your community?
Oriel: I am involved with the following organizations:
- Central Florida Urban League Young Professionals Financial Empowerment Chair – Organize and share financial events for our members and the community – http://cful.org/cfulyp-about.html
- YMCA – Tangelo Park – Board of Directors
- Other contributions – http://www.orossenterprises.com/humanity_charity.html
Sylvia: How do you create work/life balance?
Oriel: Schedule it. Free time is part of my business plan. If it’s not scheduled, it won’t happen so I make sure to set aside time for people in my life and activities I like to do.
Sylvia: What tips can you share with women business owners?
Oriel: Recognize the lessons learned along the way. Sometimes you have to forge ahead and sometimes you have to restructure. We’ll all be told “No”; so, experience challenging circumstances, and at times have to redirect our efforts. Be tenacious, results driven, and give yourself license to change your mind when needed.
Contact: O. Ross Enterprises, Inc. – Business Consulting