by Sylvia Browder | Apr 14, 2016 | Business strategies, Entrepreneurship, Featured, Marketing strategy, Strategic plan
You’ve tried it all… from printed flyers, locally distributed business cards, mailer campaigns, to multiple social-media posts to followers, but you’re still not getting the leads needed to move your business forward. We all know that generating sales leads is...
by Sylvia Browder | Mar 31, 2016 | Branding, Business strategies, Entrepreneurship, Featured, Small business, Web 2.0
For advertisers and the entertainment industry, the Academy Awards is one of the biggest nights of the year. This year’s Oscars was the most-watched, non-sports broadcast, drawing over 34.3 million viewers, which was close to an all-time low, according to The...
by mtotka | Dec 18, 2015 | Business Growth, Business planning, Business strategies, Entrepreneurship, Featured
Customers are the bread and butter of any business. Anticipating–and successfully meeting–their needs can catapult your business into success, just as missing the mark on what they want can sink you before you’re able to get out of the red. It can be hard...
by Sylvia Browder | Oct 28, 2015 | Business Growth, Business strategies, Entrepreneurship, Featured, Management, Marketing strategy, Strategic plan
As the investigation of Volkswagen’s emissions test cheating widens, the scandal has begun to look like a case of groupthink. Even more vehicles than previously acknowledged may have had engines with test-defeating software installed, the New York Times...
by RachelleW | Oct 28, 2015 | Business Growth, business leaders, Business planning, Business strategies, Entrepreneurship, Featured
Leaders of corporations, governments, and other sects often have several things in common. To get an idea for how to become a better leader, consult the patterns and ideas of other leaders. After all, leadership consists of more than just telling other people what to...
by mtotka | Oct 27, 2015 | Business strategies, Entrepreneurship, Featured, Small business, Women & Empowerment
Women are killin’ it in the business world. According to the Center for Women’s Business Research, females are responsible for 10.6 million U.S. businesses that give employment to 19.1 million workers. These businesses are economic powerhouses, accounting for...