by LizzieWeakley | May 10, 2016 | Business strategies, Entrepreneurship, Featured
Economics are difficult to understand: the profession relies heavy on theoretical models, calculus, and a thorough understanding of elasticity, isoquants, isocosts, production functions — can you say “Cobb-Douglas”? — and much more...
by mtotka | May 10, 2016 | Business Growth, Business strategies, Entrepreneurship, Featured, Small business
There’s no arguing that email marketing remains one of the best ways to reach your audience and increase sales. In fact, studies show that it can have an ROI of as high at 4,300%! That’s all the more reason to maximize your efforts to improve results. Here are a few...
by Sylvia Browder | Apr 27, 2016 | Business strategies, Entrepreneurship, Featured, Marketing strategy, Small business, Social Media, Web 2.0
If a picture says a thousand words, how many words are in a video? Well, today’s researchers have an answer. According to James McQuivey of Forrester Research, the value of a one minute video is 1.8 million words. That’s saying a lot. In fact, it can be compared to...
by RachelleW | Apr 19, 2016 | Business strategies, Featured
Eight out of ten businesses fail within the first 18 months, according to Forbes, because of poor leadership, a lack of communication and the failure to stay in touch with customers. Another reason businesses fail is because they run out of cash. But your business...
by LizzieWeakley | Apr 19, 2016 | Business Growth, Business planning, Business strategies, Entrepreneurship, Featured
Starting up a new business requires a great deal of varying skills that don’t always seem readily apparent at first. From the smallest firm to the largest corporation, businesses require good relations with a number of different sources in order to function and...
by Sylvia Browder | Apr 19, 2016 | Business Growth, Business strategies, Entrepreneurship, Featured, Marketing strategy, Small business, Women in Business
In a recent conversation with a friend who is CEO of a construction company, I explained how doing business with the government could potentially take her business to the next level. She shared her frustration at responding to RFP (request for proposal). She had...